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Branded Customer Service: The New Competitive Edge
Janelle Barlow英文图书/Business & Investing(商业与投资)· 6.8万字
更新时间:2020-04-29 11:24:42
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Brandingisanintegralpartofmodernbusinessstrategy.Butwhiletherearedozensofbooksonbrandingproductsandmarketingcampaigns,nobodyhasappliedthelogicandtechniquesofbrandingtocustomerservice--untilnow.
品牌:中图公司
上架时间:2006-09-14 00:00:00
出版社:Berrett-Koehler Publishers
本书数字版权由中图公司提供,并由其授权上海阅文信息技术有限公司制作发行
Branded Customer Service: The New Competitive Edge最新章节
查看全部- Be Connected
- About Berrett-Koehler Publishers
- About the Authors
- Index
- Bibliography
- Final Thoughts
- 12 The Toolbox of On-Brand Exercises
- 11 Selling in a Branded World: Linking Your Brand Proposition to Your Sales Messages
- 10 Great Brands Are Supported from Within: The Role of Management
- Part III The Branded Customer Service Toolbox
Janelle Barlow
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